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Your post has given me clarity to define my personal brand statement. After that, show them your words, compare, and see if they agree. 1. and even prospective clients. Thats why its important not to confuse your message with your personal brand words. Beyond her work experience and interests though, she shares some of her hobbies and interests, which helps show off her positive personality. How to Create Your Personal Brand - capitalonecareers.com How To Describe Your Personal Fashion Style In A Three-Word Style Rule Once you've established the initial elements of your personal brand be proactive and start asking for feedback. A lot of powerful words for your profiles come in the form of adjectives that we use to describe ourselves. and overcome those trials and tribulations that will resonate with prospective employers This simple yet very meaningful exercise should assist in defining the company name, the brand identity design as well as the brand atmosphere. How to describe fashion style? - Nutritionless Unambiguous. Companies are always changing, and growth is part of the process in any company (from start-ups to even those on the verge of an IPO). I also ask the additional question from the employer perspective: How would an employer Debbie Levitt uses a reference point that a lot of people would immediately understand Disneys Mary Poppins to tell the story of what she does and how she does it. Brand Adjectives: Daring, spirited, imaginative, up-to-date. dishonest. Even though you want it to stand out, remember that using excessively large or technical words may alienate your audience. 3. And if your feedback comes back different from your words, you need to fix or adjust. Im dedicated to transforming companies, departments, teams, projects, products, services, and experiences by focusing on the full arc of the Customer Experience.. Most of our content while focused on the individual job applicant trying to get a job can definitely be used at the corporate level as well. It is tempting to exaggerate your abilities, but this is not the place to do that. Being resourceful requires applying good critical Consider if you have the ability to roll with the punches as well as step up to the plate when the company or leadership teams are faced with tough challenges (i.e. Personal Branding is the process of establishing yourself as a thought leader in your industry. Go through a variety of filters to zero in on the leads you want to reach. You can practice this easily. Your personal brand statement should be short enough to fit on one line on your business card. Personal Branding: What 3 adjectives describe you? - John Millen Brand adjectives are the words you choose to describe your brand's visual identity. Cultivated well, your personal brand will signal to employers whether or not you'll be the right fit for an open role. 2) Your brand is your self-impression. You can also use words like proven and seasoned to show that you have the experience to back up your claims. It can be a brand name (like your company name) but you may only use a proper name . Which Three Words Best Describe Your Brand? - Brand Yourself I posed a similar question on LinkedIn; What ONE word do you want people to think of when they think of you? (in the case of personal brand, ask your friends to help you describe your personality in a few words) As mentioned above, Coca-Cola's personality traits are the following: Required fields are marked *. Also, make sure to limit yourself to only one sentence for your personal branding statement. Amanda Todorovich from Cleveland Clinic shared: " [We have] three words: Useful, helpful, and relevant. Every piece of content is considered with these three words before it is published; that's the sniff test. Instead, use these words and terms in combination with action-oriented verbs that are descriptive of what you do. Its important to have a professional philosophy and solid professional track record. We've seen thousands of resumes and CVs that say people are "motivated team players." Those are great things to be, yet too many people write the exact same words. Andrea Perez uses powerful adjectives to describe who she is and her valuable experience as a consumer marketer. Consider if you have Looking at Target as an example most of us are familiar with, it . "I develop sustainable business models and marketing strategies to fuel small business growth.". Personal branding is a marketing strategy focused on your most important product: you. Its straightforward and shows the kind of approach and value she would provide her clients. The statement of your brand should be something that others can remember easily since you need to be able to use it whenever a networking opportunity arises (baseball game, elevator, social function, etc). BrandYourself Blog | ORM and Personal Branding. Understanding means fewer mistakes, and mistakes can be very costly.. I have a slide that lists two columns of positive words, such as "trustworthy, energetic and capable," and another two columns listing more negative words such as "belligerent, greedy and . Happy personal branding and finding your ONE word that communicates your value! If youre looking to make your personal brand more irresistible, focus on using words that will resonate with your target audience. As we just covered, a personal brand statement is a concise way of letting other people know what you do and why youre different and are usually no more than two sentences. Motivated 3 . Thats simple, succinct, and its enough of a teaser to get a response like: Wow, tell me how you do that. Thats your invitation to elaborate on your 30-second elevator pitch. These are some of the best personal brand statement examples on social media today. Its also about having good sportsmanship and Whether the company is going through tumultuous financial times or big changes in leadership, the ability to adapt to a sudden change and remain adaptable to that change is an important skill to have. 10 Bold Personal Brand Statement Examples. LinkedIn profiles have reference sections where people can say nice things about you. Consider these brand words that describe your expertise. personal situation. You can use more than just a handful of words to describe yourself, and you should. While it may seem limiting to describe yourself in 5 words, This represents your point of differentiation. Should you use personal brand adjectives? Having this figured out will earn you more time to discuss the nitty-gritty in a lengthier discussion. If my brand was a person, they would be described as __________, __________, and _______. Your persona is your brand. Coming on too strong can cancel out the progress that was made earlier. You might even want to, speak with a personal branding consultant. Do you take an And no matter what type of resume you're writing, a short resume profile at the top can be a great way to make an elevator pitch that you're the right candidate for the job. Odds are, you probably are one yourself. Can you describe your brand in one sentence? - the Guardian He turned a history degree into a fulfilling career in digital marketing and UX, then founded Employed Historian to show others how to do it for themselves, too. But even more than that I seek to inspire and lift people and processes up. 190+ Brand Adjectives To Create A Unique Brand Personality - Spear Growth THEN, if the other person is interested, you can go into your 30-second spiel, but only if they invite you to! A strong personal brand can open up doors to speaking engagements, job interviews, promotions, client relationships, and overall business success. Your Look and Style. to craft your professional image without coming across as arrogant or desperate. What I mean by this is what people uniquely think of when they think of you. I am very passionate about one thing: teaching people (entrepreneurs, marketers, etc) how to achieve rockstar results with their social media, especially Twitter. Thats where verbs come in: they do a better job of demonstrating your brand rather than just advertising it. I teach people how to use unconventional strategies to land jobs they love in todays market (without connections, without traditional experience, and without applying online).. Sometimes it takes longer than expected to discover the right fit. Think about the ways you excel in being collaborative in your work environment If they also used similar words to describe your freelance personal brand, then you're already on the right track. Your values and goals change over time, so it makes sense that your personal brand statement would as well. When you get ready to create something; a site, a product, a Facebook cover image, a tutorial, a booth, etc., be sure to give your branding words to a professional designer - that way they can design with your personal brand . People expect this, and you shouldnt shy away from having these influence your brand statement. What three words describe your personal brand? Activity 1.1 Write four words to describe your ideal self-concept (personal brand). To date, Ive had 32,415 comments. Personal Brand Statement Examples & Tips (2020) - BrandYourself People skim online, even when looking at LinkedIn profiles. As a result, I created an infographic to highlight how people position their brand in ONE word. How to Describe Yourself in Three Words | Career.com Exclusive, stylish, and exquisite (expensive). in those situations? LeadFuze gives you all the data you need to find ideal leads, including full contact information. Use those personal brand words to start crafting your own brand. For example, if brave is one of your main brand personality words, it could . Choosing the Perfect Personal Brand Words - leadfuze.com She expresses her excitement for the brands that she has worked for and establishes herself as an employee advocate. Words cant create a personal brand for you, but they can definitely support it. A solid personal brand statement example would be: "I help your brand gain visibility online.". Goal-oriented 1 . Avoid using too many personal branding words or phrases. VA. A personal brand statement is 1-3 sentences that explain what you do and why you are unique in your field. One of the most important (and sometimes the most difficult) section is to describe the feeling you want your brand to have. It's you. Successful branding involves just three steps: Identify your Brand Attributes: Identify what makes you different from your peers and competitors. about your character and credibility. If youre in the pharmaceutical industry, DocStations pharmacy management software will help your business to level up, especially during a pandemic. Its a subtle difference that most people miss. One of the effective ways in defining your brand identity is to describe your brand voice in three words. However, after polling several well-educated young professionals about their personal brand statement, we realized that there are still many individuals who dont understand how to use it to benefit their career and brand. Understanding your strengths and weaknesses-and your 3 word selfallows you to start building your personal brand. When people describe their brand, they typically identify a word that falls into one of these three categories: Under Expertise, descriptors used include competent, talented, productive and . When you meet somebody for the first time, you dont want to drone on and on without them showing interest. If you have the wrong leadership brand for the position you have, or the. Thats the long and short of it. brand, one of the first pieces of information I seek to extract from them Keep reading to see 10 creative personal brand statement examples to inspire you and learn tips to craft your own. 3 words to describe your personal brand - bmc.org.za This is especially helpful for recent graduates who need a professional edge in lieu of years of experience., With that in mind, consider describing yourself with words that correlate to these four aspects to. 500 satisfied clients so far., I turn businesses around by finding scalable growth strategies they can implement today., I organize and focus nonprofit operations around their true mission so they can have maximum impact.. Jot down your favorites and then narrow them down to your top 3-5. He uses language that anyone could understand and highlights how he has unique knowledge that he uses to help and teach people. Decide which characteristics of you align with the organization and job role perfectly. A brand is an intangible marketing or business idea that helps people identify a company, product, or person. He establishes his leadership in his field and shows how his passion translates to direct success with his customers. Dont stress out over finding a single perfect word or phrase to describe you. Your personal brand is one of your most important assets for your long-term career development. Whats most important to me is that my clients gain insights and walk away with an aha moment, something they learned that makes an impact in their professional lives. List Of Adjectives - Lead Through Strengths So, perceive how your brand influences your customers' life and create a special effect. What Is Brand Personality & How to Define Yours - Visme Blog CEO walks out). This is particularly helpful for recent grads who may not have much work experience. I am straightforward and reliable, and I support others with compassion. Use personal brand adjectives sparingly and in. 1. Brevity begets precision. Your words wont create your professional brand, but they can certainly help to support it. also lean in on the personal growth you have achieved by being collaborative. For networking, job searches, and overall career development, having a personal brand statement provides a lot of benefits. These examples can be used as templates for inspiration when making your own personal brand statement. Conduct a personal brand audit. Can you describe your Brand in 3 words? - Quora An awesome personal brand statement example jumps right out at you. Austin Belcaks personal branding statement is a lesson in how to showcase your value simply. Shelley, until recently when I was working with a fantastic HR person (who taught me so much with her incredible skills), had I ever considered a personal brand. Knowing these "secrets," I now see excellent results during my job searches - and I dont even apply to more than a handful at once. Its advanced, so Id recommend focusing on the first three aspects of your personal brand: skills, personality, and motivation. Efficiently accelerate growth across your company by enabling employees to share and create content on social media. A lot of companies value having employees that will act as brand advocates and will choose applicants with stronger networks and online presence because of that. One of the most common ones weve seen is an overly aggressive or desperate call to action when speaking to potential clients or employers. Everyone has such descriptive words. Youre a builder of communities with your weekly newsletter, really? Additionally, a CEO's reputation plays a vital role in attracting employees to a company (77%) as well as motivating them to stay (70%). Think about these brand words that describe your expertise: Consider these words to describe your personality or character: Choose something to describe your motivation or drive, too: If youre careful, you can use these words to highlight your achievements or community roles, too. Have a personal website, or at the very least use social networking sites like Facebook, Twitter, LinkedIn, etc to reach potential employers and use your professional statement. If you want to download this list as a PDF, you can do that right . If youre strategic, you can use these words to showcase your accomplishments or community involvement. Positive 4 . 5 Words to Describe Yourself When Building Your Personal Brand Be authentic and true to yourself so that your personal brand is the real you. Successful companies today see the value of investing in employees personal brands and are using tools to help their teams develop those skills. Thanks! shun away from using your integrity for short-term financial gain? First, understand that the words you use are just a means to convey powerful ideas. Id love to hear from you! I also invite you to join our LinkedIn group, "Personal Brand Development for Leaders" so you can learn and share with others in our community. What is Personal Branding [Free Personal Brand Health Checker] Save my name, email, and website in this browser for the next time I comment. How to Develop Your Personal, Three-Word Brand - Study Breaks Think of your clothing, hair/makeup and accessories as your 'packaging'. Thanks to people like you and J for being willing to share your incredible insights. . Those are the personality traits your brand needs to fully represent from here on out in all of its visual and verbal communications. Choose three powerful words that represent your brand the best and define each one further. Heres the worst-kept secret in the world of writing: verbs work better than adjectives. List everything that you love about the work you're doing, and make another list about all of the things you'd prefer not to be doing. Highlight something that demonstrates your unique, and likable qualities. Here are some examples of effective answers that you can reference when responding to this request: Example 1 "I'd describe myself as driven, communicative and reliable. The process for identifying your ONE word is just as important as your actual ONE word. Start Online. My experience and feedback has taught me that I bring value to the teams I work with because: I speak geek, marketer, designer, salesperson, client, data whisperer and at some point I tried to learn Shriiwook (Ive always wanted to understand Chewbacca like Han did). Hard-working 2 . Meticulous and adaptable go hand-in-hand and are two great words to describe yourself. You spent time on it, dont you want others to see it? He doesnt use buzzwords. Whenever I work with clients to develop their personal Too often we see people try to present their personal brand statement in a way thats robotic or overly professional. Active Adventurous Ambitious Approachable Bohemian Bold Brave Bright Bubbly Calm Candid Carefree Casual Charming Cheerful Classic Collaborative Colorful Cool Cozy Crafty Cultured Daring Delicate Down to Earth Dynamic Edgy Elegant Fearless Fun 100 Words & Adjectives to Describe Yourself [Interview Tips] - zety A resume is your golden ticket to getting the call. In case you want some personal brand statement examples to help guide you, there is a handful below. speak volumes about you as a leader, professional, and individual when it comes Im a modern, fearless, digitally-driven and globally savvy brand / business leader with over 15 years of experience representing two of the most exciting, influential consumer brands in the world. If youve ever cringed a little at someones LinkedIn profile then you know what Im talking about. Personal Branding: What It Is & How to Achieve Your Goals - Adam Enfroy Since you are adaptable and versatile in any environment, being meticulous shows a flair for paying attention to detail and using critical thinking skills in analyzing complex technical issues while also jumping in with creativity when the situation calls for it. Focus Your Marketing: Define Your 3(ish) Critical Words The 3 Most Powerful Words Every Brand Needs - Award-winning branding And I inspire them to take action and Just Do It. I achieve this by developing strategies that work. your personal brand. Instead, use these personal branding statement examples as an idea-generator if you need help formatting your statement or organizing everything. You can visit https://www.danbutler.co.uk/ if you need to get a signage. If you look at any strong personal branding statement example you will find that this is the main focus. Character points to strong moral and ethical principles and for those that identified a word in this category, it means above all else this is how they want to be known. Follow these steps to prepare for when employers say 'Describe yourself in three words': 1. is a [3 qualities/traits people use to describe you] {identity/profession] who is dedicated to helping . Keep in mind that the brand statement is only supposed to get people interested, and not say everything about your professional career. A personal brand statement is a 1-2 sentence that sums up your brand. Have data-backed and tactical advice to share? Youll notice there is a diverse set of words in this category but they all point to what people can count on when they work with this individual, their expertise. Denise Duffield-Thomas is another example of exceptional personal branding. As an individual, you have values and virtues, just as organizations do. As a product manager I have to wear different hats every day and I excel at working cross-functionally. It communicates the value you offer. These personal branding statements have absolutely nailed it and are compelling, engaging, and extremely effective. Your personal brand is how you promote yourself. Creating a personal brand makes it more likely that your peers, professors, employers, and anyone else will associate you with positive qualities. You dont necessarily need a personal brand logo to stick in peoples memories, but it definitely helpsand its really part of a wider effort to Job seekers who dont think personal branding is worth their time are going to be sorely disappointed waiting for their phones to ring. it comes to a grey area that you have never been exposed to. If you get multiple words or themes determine if one word stands out more than the others. Cheers, and thanks! Dont try and shoehorn your statement into a format that doesnt work for you. People often confuse products with things like logos, slogans, or other visible marks, which are marketing tools that helps to promote goods and services. Choosing the Perfect Personal Brand Words, A company in the Financial Services or Banking industry, Who currently have job openings for marketing help, That has only been in this role for less than 1 year. Time and time again we see people spend hours crafting and refining their personal brand statement, only for them to just put it on their website. 1) Your brand is how others perceive you. In the end, its not the exercise of boiling this down to ONE word, its about gaining clarity around your point of differentiation; who you are, what you stand for and where you add value. So what kind of personal brand words should you use to describe yourself? The reason for this question and subsequent follow-up is to learn how a client sees himself or herself. Make 2 lists. Ensure that the words you choose are genuine and reflect yourself accurately. Your statement is a distinctive part of your personal brand that is unique to you. I specialize in making the branding process personal. How to describe your brand in 3 words: Consider This is crazy specific, but you could find all the people that match the following: Want to help contribute to future articles? 3. She shows her fun and positive personality, while also explaining her goals as a CX/UX consultant. high integrity. You want to be approachable and interested, but realize that most actions are not taken on the initial day of contact. (These three words, like The Beatles, are most effective when united.) Every great brand has a story, from Converse Shoes to Marilyn Monroe to cartoonist Hugh MacLeod. You can use these across your portfolio website, your resume, your LinkedIn profile, and while networking. Be sure to take note of those too and choose words are a great fit for your brand and your business. Sharing this info is very impactful!! As a solopreneur and owner of, career; life lessons; performance; personal growth. Denise lives and breathes her brand which, clearly shows throughout her online presence. Use the personal branding statement examples below for inspiration when coming up with your own. Beyond a simple tagline, your three words should reinforce who you are as a company. Words can't create a personal brand for you, but they can definitely support it. These three words are essentially your personal brand and should be a way to define your personality along with your professionalism. What words come to mind when you think of a stylish person? professionalism is vital to your professional success and personal growth, so In order to be effective, it needs to stay current. It must only be 3 exactly. 100 Powerful Marketing Words to Boost Your Brand (and 75 More to Avoid Feel free to share them in the comments, email, or Instagram DM! Activity 1.1 Write four words to describe your ideal | Chegg.com There is no right or wrong answer in selecting the 5 words 19 of the best personal brand examples in 2023. Brevity begets precision. Dial-in your brief personal brand statement that you want to present so you can recite it on autopilot. The category was Outdoor Clothing. On the web, you have much more control over perceptions because people will judge you solely based on what's . I am motivated by a desire to help and empower others. Patagonia. 1. Id love to hear what your brand adjectives are! They dont drone on and on, instead, they get right to the point and let the details get sorted out later. Developing a personal brand requires figuring out who you really are (your skills, values, passions, and personality), who you want to serve (your target market or audience), and how you differ from the competition (your unique . We recommend including it in a prominent position to lead off your profile information.